Tag: Lays
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LAYS Chaat Street: Delighting Pakistani fans with local street food flavors
One mark of international brands succeeding in foreign markets? Adapting to the local customs and environment while retaining their original identity. LAYS, the popular brand of potato chips owned by Pepsico in Pakistan is one global Western brand that understands its local market well. LAYS chips take on a fun local vibe everywhere around the…
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Junaid Jamshed criticized by leading Ulema for endorsement of Lays Chips
According to a report in the Urdu daily "Ummat" of 29 June 2009, leading scholars have criticized…